Brand licensing, commercialised.
Sales Factory has successfully commercialised licensed products linked to South Africa's most loved football brands — with strong consumer uptake and high-volume distribution.
Licensed FMCG (Sports Brands)
Kaizer ChiefsOrlando PiratesMamelodi Sundowns
- Secured licensing agreements
- Developed branded air fresheners
- Distributed through retail and informal channels
- Leveraged brand loyalty to drive sales
Strong
Consumer uptake
High-volume
Distribution reach
Proven
IP commercialisation
Business model
Asset-light. Scalable.
We partner with manufacturers, plug into existing retail infrastructure, then layer in innovation, financial value and distribution.
- • Product margins
- • Subscription fees (Drive Club)
- • Licensing & partnerships
- • Commission-based distribution
- • Financial services integration
Competitive advantage
Why partners choose us.
- 01Merging FMCG + financial services + subscriptions
- 02Proven execution across mass-market consumers
- 03Strong route-to-market innovation capability
- 04Experience in brand licensing and monetisation
- 05Focus on high-frequency, high-retention products