Vintage red and cream ice cream truck parked on a sunny street
On-demand ice cream platform

The Ice Truck.

Call the ice cream truck to your street. One tap finds the nearest truck, shows a live ETA, and lets you order ahead so the cone hits the kerb before the music fades.

3,212
happy kids
R8
avg cone
Live
ETA tracking
How it works

From tap to cone.

A simple, three-step experience designed for kids, parents and anyone who wants the ice cream truck to show up on demand.

Tap to call

We auto-detect your location. Add notes like 'corner house' or 'outside gate' and a truck is dispatched.

Track it live

See the nearest truck rolling toward you with a real-time ETA — no more guessing when the music will stop.

Order ahead

Pre-order soft serves, choc dips and lollies before the truck arrives. Skip the queue and pay in-app.

Driver side

Stop driving blind.

Ice Truck turns scattered demand into a predictable route. Drivers see where customers are waiting, get AI suggestions and build a loyal customer base that knows their music.

Live demand heatmap

Drivers see where demand is hottest right now, so they stop chasing ghosts and sell more per route.

Instant customer pings

The second a kid taps 'call truck', drivers get a ping and an optimised next stop.

Route intelligence

AI suggests the next best stop based on caller density, repeat customers and time of day.

The business model

The Uber of ice cream trucks.

A two-sided marketplace that converts intent into transactions and increases sales per route.

Convert intent into transactions
Increase sales per route
Build repeat customers
Earn caller-of-the-day badges

Want a truck in your street?

Try the platform or partner with us to put more trucks on the road.